Thoen & Associates is a Minneapolis Minnesota based Commercial Advertising Photography studio. Greg and Jeff bring 20+ years of talent, experience, and problem solving abilities. They are a talented, and highly dependable choice to provide images for Advertising, Architecture, Automotive, Corporate, Food, High Dynamic Range, Industrial, Medical, People, and Product Photography.
With 20+ years of first hand experience they get requests for a myriad of different types, styles, and approaches of photography; for just about as many different uses or needs. Greg states “Our style, like our abilities is fluid, flexible, adaptable; ready to conform to the needs of our client. Our work is clean, crisp; using color, composition, lighting and texture, to enhance the subject or convey an emotion”.
Why should you seriously consider Thoen & Associates for your next project?
In a nut shell...
Experience
We are not start up company. We have a large base of trusted clients.
We can be your one stop - go to guys for all of your imaging related needs. References can be provided.
DIVERSE TALENT
Advertising, Architecture, Automotive, Corporate, Food, High Dynamic Range, Industrial, Medical, People, and Product. This is achieved through years of experience; trouble shooting, solving challenges, studying trends, keeping abreast of new equipment and techniques...succeeding.
ATTENTION TO DETAIL
Before we start, we invest our time learning about your products or services, and your target market.
Prior to selecting the best angles, perspective and colors, we need to know some key information, for example:
• how will the images be used = large or small
• who is the viewing audience
• what features should be highlighted or downplayed, etc, etc.
The more forethought - the better the final image and it's ability to stimulate your target market.
Using the right perspective, coupled with composition and lighting, we can direct the viewer's attention to whatever area of the photo we want, regardless of subject nature. We've been told that we can make a gray "widget" look sexy.
Check out some images in our Industrial, Medical, and Product portfolios.
COMPETITIVE PRICING
We produce exceptional visual images using both high / low tech gear. With our understanding of light, composition and rigging, coupled with drive and enthusiasm; we strive to find the simplest, most efficient solution for every situation.
Our new industrial / location clients are thrilled that we can get in and out in half the time of their previous photographer, and with minimal disruption (if any) on the work floor.
• Clients are utilizing our new "downtime" option for studio projects; allowing us scheduling flexibility for other clients.
• We give ideas for "Co-Opting" the costs with others who could utilize these photos.
• Payment and Usage options are more ways to save money.
> New clients: get a discount on your first project.
> Repeat clients: receive a discount for referring new clients.
All these factors allow us to keep our pricing very competitive.
Therefore we pledge our signature...
• Every project is the most important project
• Every client is the most important client
• A promise made is a promise kept
In 1974, fresh out of Vo-Tech school, Greg started his photography career working along side his dad, Don Thoen. Their business philosophy of “Exceed the Need” as their number one priority, has served them well over the years. It is, and always has been, the primary goal that has supported the success of Thoen & Associates; thru both growing and shrinking economic times.
This goal is the framework behind the “Word of Mouth - Client Referrals” that is the mainstay of their advertising outreach.
Their reputation for quality work and personal attention to details spread. Soon, Thoen & Associates became the respected, talented and versatile, problem solving studio it is today. To learn more details about the history and see photos; visit our History page.
In 1985, Jeff Natrop joined the team as Greg’s “Right Hand Man”; they’ve been together ever since. They combine their creative talents on each and every project. Whether it’s a complex composite for a large graphic or a widget for a website; large or small - they like them all.
Clients love the way Greg & Jeff handle the digital work-flow without slowing down the day’s session. With one or both working the camera(s) as needed, and the other working the files; you’re assured that the results and deadlines are met with ease.
Jeff’s background includes a degree in professional photography from Brooks Institute. He hones his skills thru seminars, blogs, forums, and of course - day in - day out work. His photography world revolves around Photoshop. (Rumor has it he sleeps with the latest Photoshop book under his pillow).
More about our History....
Kim (or “Kimmer” as Greg calls her), is the friendly face that will greet you when you come in.
She is Greg's wife, and our “Girl Friday”.
She handles the books, phone, last minute props, lunch, and what ever else that pops up.
Greg and Jeff collaborate with people from all types of backgrounds and industries. Each day they look forward to the next project and have always said, "yes the image is important, but more importantly, who's the intended viewer. Once you understand who the target market is and how the image will be used, this gives you the best insight as to how to go about making it happen".
Simply making a pretty picture regardless of the cost, doesn't cut it. There is so much of those type images out there now via the Internet, etc. that consumers are visually deluged with images that don't motivate them to stop, look and buy.
Advertising photography is an investment. In todays market, you really need to make sure you choose wisely. Thus, their mission statement is as follows;
“We believe our success is measured by the degree to which we satisfy our clients and contribute to their success.
Our goal is to insure that their investment pays off big time!”
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With that said, try them out on your next project. Remember, large or small, they really love it all.
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